News Release


The MET-Rx World’s Strongest Man 2011 Production Comes to North Carolina

RALEIGH, NC – Through arrangements secured by PSE-3 of Raleigh, NC, one of the world’s most recognizable sports series, The MET-Rx World’s Strongest Man, will be hosted by Wingate University in Wingate, NC.

Now in its 34th year as the premier event in strength athletics, The MET-Rx World’s Strongest Man will be televised domestically on ESPN and ESPN2 and internationally on five continents in over 100 countries and territories. The series is owned and produced by IMG Media, the production and distribution arm of IMG, the global sports, entertainment and media company.

“In working with IMG to secure a host site, we felt a perfect fit would be a non-traditional host that could receive major benefits from the show’s reach, popularity and international distribution,” noted PSE-3’s managing member Bill Futterer. “With IMG’s worldwide distribution to over 500 million households, this becomes one of the largest potential audiences in television history for programming originating on a university campus.”

“Our Board of Trustees embraced the idea presented by IMG and PSE-3,” said Wingate University president Dr. Jerry E. McGee. “This gives us a unique platform to attract students from around the nation and the world, which will really enrich the college experiences for our students.”

Located 30 miles east of Charlotte, Wingate is a comprehensive university with more than 2,300 graduate and undergraduate students on campuses in Wingate, Matthews and Hendersonville, NC.

Previous host sites for The MET-Rx World’s Strongest Man include Zambia, Iceland, Morocco, China and South Africa. The 2011 competition is the first ever hosted by a university.

A total of six hours of programming will be produced from competition in September on the Wingate campus and surrounding locations. The winner of The MET-Rx World’s Strongest Man competition will be one of 30 competitors of international renown. Initial airings on ESPN are projected for December 2011 and on foreign television in 2012. Rebroadcasts are expected on ESPN2 network.